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Insights
Provides business leaders with the latest insights in AI, marketing, and technology
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Evangel Oputa
Jul 7, 20242 min read
Steps to Connect Your CRM System to Meta Business Suite
Manage relationships and stay up to date with prospective and current customers.
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Evangel Oputa
Jul 5, 20243 min read
15 Marketing Trends of 2024
The marketing landscape continues to evolve at a rapid pace. From integrating AI to the changing dynamics of social media, marketers need...
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Evangel Oputa
Jun 24, 20248 min read
Maximizing Demand Generation: A Holistic Approach
Remember this: “Demand generation is a key element of sustainable growth.” But what exactly is demand generation, and why is a holistic...
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Evangel Oputa
Jul 3, 20223 min read
Boosting Customer Retention and Loyalty: Essential Strategies for Sustainable Growth
Customer retention and loyalty have become paramount to sustainable growth. While attracting new customers is essential, retaining existing
Evangel Oputa
Dec 17, 20211 min read
How the Brand Evaluation Standard and Framework, can help Startups, Brands, Businesses and the Impor
This is the first part of a two-part series and In this episode, I have a guest with me and his name is Edgar Baum. We got together to...
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Evangel Oputa
Sep 29, 20213 min read
Mastering B2B Marketing & Sales: A Strategic Flowchart Guide
You are as good as your best strategy and your strategy should be flexible enough for any situation. A typical B2B Marketing and Sales...
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Evangel Oputa
Sep 11, 20212 min read
Lead Generation Structure (3 important functions)
Marketing and Sales play an essential role in an organizational lead generation framework, from generating leads to converting them into...
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