Digital Marketing

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Guide to High-Converting Copywriting Frameworks and How to Use Them

Evangel Oputa

Nov 412 min read

Guide to High-Converting Copywriting Frameworks and How to Use Them

Learn practical frameworks that simplify the process of writing impactful copy.

Case Study: Burger King’s Whopper Detour Campaign

Evangel Oputa

Aug 213 min read

Case Study: Burger King’s Whopper Detour Campaign

In 2018, Burger King launched an innovative marketing campaign in the United States called the “Whopper Detour.”

Crafting SEO-Friendly URLs: Best Practices and Examples (Playbook)

Evangel Oputa

Jul 211 min read

Crafting SEO-Friendly URLs: Best Practices and Examples (Playbook)

Creating effective URL structures is crucial for both user experience and search engine optimization (SEO).

Evangel Oputa

Jan 312 min read

Navigating New Email Security Standards: How Google and Yahoo's Updates Impact Businesses

Discover how Google and Yahoo's new email security updates will impact businesses.

Evangel Oputa

Apr 23, 20232 min read

A Guide to Top Landing Page Builders

Discover the top landing page builders for Canadian SMEs and boost conversions.

Content Creation for small business Owners

Evangel Oputa

Feb 24, 20224 min read

Content Creation for small business Owners

Content creation can be a huge undertaking for small business owners. You need time and resources to create quality digital content. In this

Marketing Automation for Small Businesses

Evangel Oputa

Feb 4, 20224 min read

Marketing Automation for Small Businesses

Wondering if marketing automation is the right choice for your small business? Here are the most common benefits of marketing automation.

Mapping the Customer Journey for Small Businesses

Evangel Oputa

Jan 28, 20223 min read

Mapping the Customer Journey for Small Businesses

Mapping your customer journey is one of the most important things you can do for your small business. By understanding the different stages

Understanding Marketing Attribution and Marketing Attribution Models for Businesses.

Evangel Oputa

Jan 18, 20224 min read

Understanding Marketing Attribution and Marketing Attribution Models for Businesses.

What is Marketing Attribution? Marketing Attribution is a systematic approach to understanding the relative impact of all marketing...

Introducing Begine Fusion | Empowering Small Businesses Through Digital Transformation

Evangel Oputa

Jan 17, 20222 min read

Introducing Begine Fusion | Empowering Small Businesses Through Digital Transformation

We're excited to introduce ourselves! Begine Fusion is a Digital Transformation company that specializes in empowering small businesses

How to decide on a digital marketing plan (Essential Tips)

Evangel Oputa

Dec 3, 20212 min read

How to decide on a digital marketing plan (Essential Tips)

How do you go about creating a digital marketing plan? And more importantly, how do you know if your digital marketing efforts are...

Digital Transformation for Small Business

Evangel Oputa

Nov 16, 20212 min read

Digital Transformation for Small Business

What is Digital Transformation and why is it important for small businesses? Digital transformation means that your business or...

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